Thanks to the pandemic, virtually every industry seems to be undergoing a significant digital transformation. From implementing 5G to leveraging AI and IoT-enabled technologies, organizations have had to rethink how they work and the tools they use today. Restaurants are at the leading edge of that movement, and for good reason, especially following the pandemic.
With vaccinations rates rising, people are beginning to return to regular outings. Food services are bound to see an influx of in-person dining in addition to the ongoing online and over-the-phone orders. To accommodate this inflow of customers, especially with a significant labor shortage in many markets, restaurants will need to get more creative.
These companies must enhance organizational efficiency, management capabilities, customer service, and agility and invest in technologies that boost collaboration and productivity. MSPs have an opportunity to provide those offerings as well as a variety of new support options for restaurant clients. Look no further than unified communications.
Improved Communication Experience
Successful restaurants know how to utilize communication technology – whether to improve internal collaboration or customer experience. Today’s patrons expect convenience and variety in how they contact their eatery of choice. With UC, restaurants can get orders through text messages, online booking systems, and automated phone services. The key aspect of this tech is that everyone from employees and management to customers can communicate how they want, making for an improved experience on all ends.
A mobile workforce isn’t the first thing that comes to mind when thinking about restaurants, however, consider staff busy attending to patrons – they are often too busy to pick up a desk phone. Or managers who are often on the go. With UC mobile integrations, team members can get alerts sent to their phones or tablets while on the move. Leaders can also send quick messages to employees to keep everyone informed of timely matters. Video can also come in handy for tutorials such as showcasing an updated table configuration or cooking demonstration for a newly added menu item.
Remote Collaboration Made Easy with Video
Perhaps the most beneficial aspect of video conferencing is that it feels more personal, making it easier for staff to interact and be engaged. It’s about as close to face-to-face as virtual communications get. Video via mobile, tablet, or computer is especially helpful for restaurants with multiple locations to teach and collaborate with other branches without traveling. Features such as screen sharing, chat, closed captioning, and virtual training rooms make putting changes into action that much easier.
Scalable and Supported Solution
Because UC is cloud-based, there are no costly and time-consuming setups and no need to replace outdated hardware. Unified communications are expandable and scalable, making it an excellent addition for franchises as they expand. The restaurant industry is fast-paced, so a solution that can be deployed quickly, without added expenses and space-consuming hardware is great for allowing team members to focus on their jobs.
Of course, what would technology be without its pitfalls? If a crash occurs, that’s where support comes in. Choose a solution that provides flexible support options. After all, many eateries don’t open until lunchtime, so offline systems might not be discovered until employees arrive. Due to the hectic pace of those businesses, management is especially appreciative of customer support that is always on-call.
UCaaS: Making Each Transition Easier
The global pandemic and the corresponding stay-at-home orders caused fundamental changes to how many people work and communicate. As a result, businesses such as restaurants had to close their doors and experience financial losses, adapt to limited takeout and delivery only options, and when finally able to open, experienced capacity limits and new safety standards.
Had more eateries implemented unified communications instead of on-premise solutions, those transitions would have been much more seamless. The financial challenges may have been easier to overcome, too.
As restaurants navigate the road to recovery, UCaaS can provide them more capabilities and improved efficiency. These technologies are becoming more common and essential for many good reasons. Are you providing these solutions to your restaurant clients?
If you enjoyed this blog, you might also be interested in the blog: